Portfolio

NOTABLE
CAMPAIGNS

Campaigns that made people feel something. Results that prove they did.

Campaign 01 — Brand launch

LYS Beauty

Founding member of the launch team for Sephora’s first Black-owned clean color cosmetics line.

Campaign 02 — Product campaign

Led the messaging behind the beauty industry’s largest complexion range to date: 100 foundation shades.

Campaign 03 — Campaign relaunch

Helped relaunch the famed campaign, becoming one of the first companies to venture into pro-choice advertising.